Confronting Loss in Your A/E/C Firm: One Firm’s Story
Loss was all around us in 2020. Recent polls found that between 20% and 33% of all Americans knew someone who died from COVID-19, while many millions lost jobs, life-affirming activities and other cherished freedoms during the pandemic.
In this installment of The Friedman File, we discuss how loss affects A/E/C businesses and the people who work in them. We examine this sad fact of life through the lens of a resilient architecture firm that encountered great loss in 2020, and – with strategic foresight and a rock-solid culture – expressed their collective grief and marched forward undeterred.
The Best Laid Plans…
JLG Architects was looking forward to a big 2020. The 150-person employee-owned firm carried a record backlog into the new year and was pursuing a jewel of a project – the Theodore Roosevelt Presidential Library in Medora, North Dakota. With 11 offices in Minnesota, […]